Typography

Qohash's brand typefaces, typography hierarchy, and guidelines.

Primary typeface

PP Object Sans – Regular

The five boxing wizards jump quickly.

0123456789!@$%^&*

PP Object Sans – Light

The five boxing wizards jump quickly.

0123456789!@$%^&*

Alternative typefaces

Primary alternative typeface (Google)

This is the closest approximation to our primary typeface in Poppins – it is utilized for short paragraphs, headlines, or subheads.

Poppins – Regular

The five boxing wizards jump quickly.

0123456789!@$%^&*

Poppins – Light

The five boxing wizards jump quickly.

0123456789!@$%^&*

Secondary alternative typeface (Google)

This is the closest approximation to our secondary typeface in Raleway – it is used for disclaimers, footers, content details, etc.

Raleway – Regular

The five boxing wizards jump quickly.

0123456789!@$%^&*

Raleway – Light

The five boxing wizards jump quickly.

0123456789!@$%^&*

OS & Web-safe alternative typeface

This is the closest approximation to our brand typefaces – it is utilized for all applications.

Helvetica – Bold

The five boxing wizards jump quickly.

0123456789!@$%^&*

Helvetica – Regular

The five boxing wizards jump quickly.

0123456789!@$%^&*

Helvetica – Light

The five boxing wizards jump quickly.

0123456789!@$%^&*

Typescale

Our typescale defines the hierarchy and sizing of text elements across all brand materials.

Type Lockups

Type lockups define the vertical spacing relationships between different type styles when used in combination.

Large format print titles

Vertical spacing: 188pt (1.97in)

Display 1
Display 4 (Light)

Mid format print titles

Vertical spacing: 188pt (1.97in)

Display 2
Display 5 (Light)

Small format print titles

Vertical spacing: 136pt (1.36in)

Display 3
Display 5 (Light)

Regular format social post and video titling (subheading optional)

Vertical spacing: 16px

Display 4
Heading 2 (Light)

Medium format social post and video titling (subheading optional)

Vertical spacing: 16px

Display 5
Heading 3 (Light)

Desktop web H1 lockup

Vertical spacing: 16px

Heading 1
Paragraph Large

Desktop web H2 lockup

Vertical spacing: 16px

Heading 2
Paragraph Medium

Mobile web H1 lockup

Vertical spacing: 16px

Heading 3
Paragraph Medium

Mobile web H2 lockup

Vertical spacing: 16px

Heading 4
Paragraph Small